CompTIA
Creative Director | Senior Manager, Creative Services | 2012 - 2023
CREATIVE
Set the vision and maintained the visual identity across 50+ diverse products and events.
Developed parent and tertiary brands, leading brand management and implementation.
Championed strategic planning, aligning creative initiatives with broader organizational goals, ensuring innovative digital experiences for visually sophisticated audiences.
Ensured cutting-edge creative, delivering meticulous attention to detail in all deliverables.
LEADERSHIP
Led and managed a team of designers, illustrators, photographers, and producers, delivering innovative content and campaigns across various platforms.
Acted as the primary liaison for external creatives, agencies, and consultants, fostering effective communication, collaboration, and execution.
Oversaw project progress from conception to execution, proactively addressing challenges for timely completion and coordination between multiple teams and clients.
Successfully managed budgets through accurate forecasting and expense management.
Collaborated cross-departmentally on content strategy, leveraging data, brand management, and technology for data-driven and effective creative campaigns.
Provided internal training, documentation and tools across multiple departments to support implementation of overall brand and creative strategies.
SKILLS
Exceptional leadership and team management, inspiring creativity and collaboration within a team.
Expertise in strategic planning and execution, ensuring alignment with all objectives.
Strong communication and collaboration skills, facilitating interaction between teams.
Skilled in financial management, effectively handling budgets and resource allocation.
Proactive problem-solving and conflict resolution skills.
Detail-oriented with project management expertise.
Excellent presentation and public speaking, effectively conveying ideas to stakeholders.
Excellent time management skills, handling multiple projects and teams simultaneously.
Sharp analytical skills, leveraging data and insights to drive optimal results.
TECHNICAL
Design Tools: Adobe Creative Cloud, Ads Creative Studio, Figma, Canva, PowerPoint
Content MGT: AEM, Widen, MediaValet, Brandfolder,
MarTech Tools: HubSpot, Superset, Google Analytics, GA4 Certified, Excel
Knowledge MGT: Workfront, Monday, Asana, SmartSheet, Trello, Basecamp, ClickUp, Confluence, Jira, SharePoint, Frame.io